The opportunity for advertisers to target the travelling public has never been greater. The transport sector has not only provided some of the earliest and most successful digital signage case studies, but it has put the DOOH industry firmly on the map and underpinned its recent growth.

The high traffic and high value audiences of the worlds’ airports, train stations and metro hubs have proved highly desirable to digital advertisers. Whilst advances in mobile internet & video-on-demand technology is enabling a host of exciting passenger-targeted digital opportunities.

The Screen Forum is holding an informal breakfast meeting on Wednesday 10th February to assess these trends and understand how different transport markets are using digital signage to attract advertising and engage with their audiences.

An informal breakfast meeting with brief presentations and case studies from companies specialising in the different sectors of ‘Planes, Trains & Automobiles’. The session will provide valuable insight and an opportunity to network and discuss the points raised;

Frederik Vroman – Business Development Manager at dZine, one of the world’s foremost suppliers of passenger information systems, will discuss the trend towards combined information and advertising media solutions.


Practical Information:

The Hospital Club, Forest / Private Screening Room
24 Endell Street, London, WC2 9HQ

Wednesday 10th Feb 2010
9am - 11am